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Accounting Professionals: Discover Your True North

Accounting Professionals: Discover Your True North

Remove Yourself from this Costly Trap Don’t fall into the trap of attempting to please all of your clients, working too many hours and burning out.  Accounting professionals often figure this out the hard way.  The plain and simple truth is working 50+ hours week...

Bookkeepers: Define Your Strategic Growth Plan

Bookkeepers: Define Your Strategic Growth Plan

There is a difference between providing bookkeeping services with a clearly defined growth strategy and bookkeeping without a plan.  When you lack clarity about who you serve, what you offer and how you’ll grow, you end up spreading yourself too thin. But, what if you...

5 Steps to Prevent Cleanup Projects from Becoming Cleanup Nightmares

5 Steps to Prevent Cleanup Projects from Becoming Cleanup Nightmares

Avoid Cleanup Nightmares Cleanup projects can potentially turn into a nightmare. A solid game plan; however, eliminates the headaches.  The majority of times the project's more complicated than your original estimate.  Because of that, you need a process.  Here’s a...

Discounting Your Services Cripples Your Bottom Line

Discounting Your Services Cripples Your Bottom Line

Navigating Your Initial Consultation You’re a champion for your clients. In fact, you happily refer business their way all the time. It’s easy to promote what your clients do and why someone ought to hire them. Then why does selling your own services seem difficult?...

Fair Pricing – Who’s in Charge of This Decision?

Fair Pricing – Who’s in Charge of This Decision?

Unraveling the fair pricing dilemma Pricing your services can trigger internal alarm bells. Yes, you deliver an exceptional service. However, you question your fees. To reduce any tension, you aim for fair pricing. Well, fair pricing is a loosely defined term. No...

Value Pricing: Get Paid for Results, Not Your Time

Value Pricing: Get Paid for Results, Not Your Time

The costly problem of blending in You only have 2 seconds to grab someone’s attention. So when you blend in with all the others in your industry, nothing grabs her attention. If your website, your profile or your message doesn’t stand out, then potential clients end...