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The Real Reason Accountants Avoid Asking for the Sale

The Real Reason Accountants Avoid Asking for the Sale

Your Sales Mindset Sales are a hot, uncomfortable topic for many accountants, especially when your work is personally meaningful. In fact it’s easier to promote someone else’s business than your own. That’s exactly why asking for the sale is uncomfortable. Discussing...
Do You Avoid Sales Conversations?

Do You Avoid Sales Conversations?

Identify Your Sales Conversation Style Let’s be honest. You enjoy working with your clients. But sales conversations aren’t fun. Well, your accounting firm depends on both. Do you know your preferred selling style? Your personality favors one of these two...